2016 is over, which means it’s the best time to look back at your content marketing for the past year and see how you can do better in 2017. This could mean new strategies, new goals or new tools. Maybe a new goal for you is to build stronger customer relationships.
If so, try SendGrid. Ninja Outreach is great if you want to find influencers more efficiently. Expanding your audience can be difficult, so give SumoMe a try. Thomas Smale has suggests other tools to start 2017 off right.
https://www.entrepreneur.com/article/287309
3 Questions to Ask Yourself Before Diving Into Video Marketing
“A recent Demand Metric survey found that 74 percent of B2B marketers are reporting higher conversion rates from video than any other form of content.” If your business is looking to get into video marketing, don’t just hop onto the bandwagon. Here are 3 questions to help you get started when it comes to video marketing.
https://www.entrepreneur.com/article/282125
Get Back to Reality: 9 Content Marketing Expectations Busted
Whenever anything becomes popular, people get excited and talk begins to occur. Everyone wants to be a part of the new trend and help create new rules. As content marketing rises in popularity, exaggerations begin to occur in regards to expectations. Everyone loves a good dream, but sadly sometimes we all need a reality check. Here are 9 expectations busted about content marketing.
http://contentmarketinginstitute.com/2017/01/content-marketing-expectations-busted/
Blogging Trends That Bring Content Marketing Down to Business
Blogs have basically taken over the world and it seems like everyone wants to be a part of it. Chances are we can all name more than a few people who have a blog, read blogs or have a blogging past. But, how exactly does blogging tie into marketing? Content marketing is continuing to grow and there is one specific channel that drives returns: blogging.
http://contentmarketinginstitute.com/2017/01/blogging-trends-content-marketing/
